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  • Disclosure
    Nobody pays me to write any of the copy on my blog, and should I ever have the good fortune that they do, I will declare it. My main employment is as the owner and principal of The Future Place consultancy. The Future Place provides two key services 1) training and services to industry and academic bodies and 2) consultancy services to companies. The details of the companies I work with are a private matter, but if I blog about any company who has paid The Future Place more than expenses recently (approx. two years) I will mention that they are a client. I hold equity in Virtual Surveys and provide consulting services to them from time to time. I am paid to run courses for a number of trade bodies and over the last few years clients have included ESOMAR, AMSRS, MRS, and MRIA.

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"How to Be Innovative in 10 Easy Steps™"

Kathryn Korostoff

Presenting research in new ways. I have been practicing some of this myself with a few clients (using video and internal blogs to promote research results within the client organization). But a lot more can be tested and done.

We all complain that people don't always use the fantastic research that has been done. Well, maybe if we delivered it differently we would get a different result?

My 2.25 cents.


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