As part of the book writing project I am looking to create a list of the blogs that anybody who wants to stay up to date should be following. The first version of the list will be included in the book, but I will then expand it and put it on the website that will accompany the book.
So far the list I have includes:
Communispace, a blog from leaders in communities, edited by a team including Diane Hessan
Forrester, Forrester host a blog specifically for ‘Consumer Market Research Professionals’ which can be filtered by the term MROC, edited by a team including Tamara Barber
FreshNetworks, a blog focused on communities and Web 2.0, edited by a team including Matt Rhodes
InSites Consulting, leading edge MR from Belgium, edited by a team including Anke Moerdyck
PluggedIn, subtitled ‘About MROC Talk’, edited by Matt Foley and Ben Werzinger
Virtual Surveys, a general online research and communities blog, edited by a team including Paul Child
Vovici, a blog about online and NewMR topics, edited by prolific blogger Jeffrey Henning,
I would love to hear your suggestions for other sites that should be included?
If you think any of the sites above should not be included, you could comment on the post, but I would probably rather hear about it in an email, it is nearly Christmas!
I would suggest Vision Critical (www.visioncritical.com). Here's a recent post about Community Panels: providing companies with the ability to conduct quantitative and qualitative (MROC) research through one platform: http://www.visioncritical.com/2009/12/finding-the-research-sweet-spot-the-tale-of-community-panels/
Posted by: Matthew Walko | December 14, 2009 at 10:25 PM
I quiet like Research Live as well. http://www.research-live.com which aways has some very timley updates and industry related articles.
Also I had a specific question relating to MROC's in general, given that Social Media is now becoming more mainstream (Daemon Group predicts Social Media will be mainstream in Australia by June for Business use), what do you see as the key benefit for a "Research Only" Community as opposed to just a "General Community"?
Ideally, Social Media should be integrated in to the core operations and functions of how a business operates, and a Community (along with a Twitter account, FB page, company blog be it Corporate or otherwise) should be integral to a company, however shouldn't the Community ultimately be generic rather than just for "research"? And how does that fit in with other departments like advertising/marketing/P.R who could also leverage the community.....what in the end is the key difference between a MROC and any other Community?
Posted by: Prazhari | December 14, 2009 at 01:28 AM