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    Nobody pays me to write any of the copy on my blog, and should I ever have the good fortune that they do, I will declare it. My main employment is as the owner and principal of The Future Place consultancy. The Future Place provides two key services 1) training and services to industry and academic bodies and 2) consultancy services to companies. The details of the companies I work with are a private matter, but if I blog about any company who has paid The Future Place more than expenses recently (approx. two years) I will mention that they are a client. I hold equity in Virtual Surveys and provide consulting services to them from time to time. I am paid to run courses for a number of trade bodies and over the last few years clients have included ESOMAR, AMSRS, MRS, and MRIA.

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Ray Poynter

Hi Praz, you are one of the most active people I know in terms of social media, so for most people 10 is likely to be the upper limit, with many people struggling with 1 or 2.


Hi Ray,

Thank you for the incisive response, certainly helps put a few things in to perspective in differentiating between the two...

As for the question "How many communities do you think the average citizen will be a member of in the future?" , to be honest , to be honest I'd never quite thought about it like that, but if there were an community for every brand/product out there, followed on by sub-brands and sub-niches then the sky's the limit.

The question of attention does come to my mind, ideally how many communities can a member be a part of (including writing actively on blogs) and maintain it on-going and doing it justice? Guess it would really depend on the brand. I contribute to 11 (some actively, some randomly) at the moment overall which has increased over a period of time and feel that's the right amount, however in saying that, if a community came out which really took my interest I'm sure i'd find time to fit it in.

Thanks again Ray,


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